The Lippin Group has promoted former sports journalist Hannah Taylor from consultant to full-time account supervisor, Variety has exclusively learned.
Taylor’s promotion to the newly created position comes as the communications and marketing firm expands its sports division. Taylor will report to the office of the chairman, comprised of managing directors Katie Fuchs, Matt Biscuiti and Kevin Broderick. In her new role, Taylor will be responsible for new business development and acquisition, along with day-to-day client relations work.
“Hannah’s strength as a communicator and the skill set that she honed in her time working in journalism made for a smooth professional pivot into public relations — and we’re lucky to have her on our team,” Fuchs said in a statement. “The personal interests and passions of everyone at Lippin have been a great driver of growth over the years, and we’re seeing this in action with Hannah’s focus on and expertise in sports.”
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Before beginning at Lippin as a consultant in 2024, Taylor worked in sports journalism and media for eight years. Most recently, she was the senior managing editor at Just Women’s Sports, managing editor at The Athletic, and sports reporter and producer at the New York Post.
Following her promotion, Taylor said in a statement: “I have embraced the opportunity to bring my background in and passion for sports to Lippin’s extensive experience in communications consulting across industries. As sports entertainment continues to evolve and women’s sports reaches new heights, I am excited to help elevate the brands of more sports companies and creators.”