Dope Daiquiris is emerging at the center of a cultural shift that is reshaping how people gather, celebrate, and unwind. A growing number of consumers are choosing alcohol-free lifestyles, and studies show a sharp rise in sober-curious events and wellness-driven social experiences. Within that movement, founder Brian Dobbins saw an opportunity to rethink the traditional daiquiri and to introduce a product designed for people who want the relaxation and social ease of a drink without the after-effects.
Dobbins’ background spans two decades in the frozen daiquiri industry, where he served in executive leadership roles and oversaw product development for one of the nation’s largest to-go providers. After noticing a steady decline in alcohol sales following the COVID-19 pandemic, alongside an increase in consumer interest in cannabis alternatives, he recognized a shift happening in real-time.
How Dope Daiquiris Is Unlocking a New Era of Alcohol-Alternative Experiences
