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HomeSportsFox Scores Upfront Ad Dollars in Bad Market. The Trick? Lots of...

Fox Scores Upfront Ad Dollars in Bad Market. The Trick? Lots of Sports

The overall market is down, but Fox is up.
Despite Madison Avenue pressures on TV’s annual “upfront” ad-sales market and a projection that advertisers’ budgets will be tighter than in years past, Fox Corp. has scored more commitments for its sports, … [4521 chars]

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